Enough Campaign
The
You are ENOUGH. Period.
What started as a plus-size fashion boutique quickly grew into something so much more—a movement rooted in sisterhood, healing, and bold self-love. As women, we’ve all had moments where we questioned our worth, shrunk ourselves to fit in, or waited for someone to validate our value.
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That ends here.
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Fast forward to today—we’ve served over 12,000 women across the country and launched something even deeper: The Enough Campaign. Born in December 2023, this movement is about more than clothes—it’s about reclaiming your power and showing up fully, flaws and all. It’s for every woman who’s ever asked, “Am I enough?”—and needed someone to remind her that she already is.
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The Enough Campaign isn’t just a collection, it’s a call to rise. A safe space wrapped in style. A movement rooted in real conversations, real connection, and real confidence. We’ve hosted brunches, day parties, yoga & wine nights, fashion shows, and even a magazine launch—all in the name of empowerment through fashion.
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From the sold-out Fashion En Blanc runway show to over 300 dolls rocking their Enough merch across the country, this campaign has grown into a full-on vibe. And trust—we’re just getting started.
Enough Campaign Launch 12/2023
EPIC is the only way to describe the outcome of Bag It Up Boutique 'Enough Campaign'. The journey for women isn't always easy; from struggles with self-acceptance, societal pressure and mental health issues like anxiety & depression it really takes courage & perseverance.
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YOU ARE MORE THEN ENOUGH FOR IT ALL!
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Never Give Up on Yourself or Your Dreams!
Enough Campaign Brunch Edition 03/2024
Whew, what a moment! Our Enough Campaign Brunch was nothing short of magical. Hosted in March 2024 during Women’s History Month, this powerful gathering took place at the Mosaic Templars Cultural Center—a venue rooted in Black excellence and rich history, now home to Bag It Up Boutique merch. Talk about full-circle!From mental health specialists to financial experts, fitness coaches to beauty professionals, the room was filled with women ready to pour, uplift, and support. Attendees didn’t just walk away with mimosas and affirmations—they left with real resources, renewed confidence, and a tribe that reminded them: YOU ARE ENOUGH.
Enough Campaign Day Party 06/2024
Sunshine, sisterhood, and SO much love in the room! The Enough Campaign Day Party was an unforgettable experience that brought our community together in the most vibrant, joyful, and unapologetic way.
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As women who carry the weight of the world—wives, mothers, entrepreneurs, GiGis, caretakers, career queens—this moment was about laying it all down and showing up fully as ourselves. No filters. No titles. Just truth, beauty, and boldness.
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Hosted as part of the Enough Movement, this sold-out celebration reminded every woman in attendance that she is—and always has been—MORE than enough. With music flowing, laughter in the air, and dolls slaying in their ENOUGH merch, the energy was magnetic.
Enough Campaign Mats & Moscato 08/2024
Ooh, what a time we had! The Enough Campaign’s Mats & Moscato event was the perfect mix of movement, mindfulness, and mimosas. Hosted by Bag It Up Boutique, this sold-out experience created a safe space for our dolls to breathe, stretch, sip, and simply BE—free, present, and unapologetically themselves.
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From the mats to the wine glasses, the energy was unmatched. Laughter echoed, tears were welcomed, and the vibe was nothing short of sacred. As one guest shared, “Tonia is always putting something together for women to have a safe place to be their self—it’s always a vibe!”
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We’re so grateful for everyone who came through and added to the magic. Stay tuned, sis—we’ve got more moments like this coming your way.
Enough Campaign Fashion En Blanc 11/2024
The Enough Campaign’s Fashion En Blanc was a night to remember—bold, breathtaking, and deeply personal. Created to celebrate beauty, kindness, love, and freedom, this event was more than just fashion—it was a movement in motion.
Born from the desire to confront the silent sting of rejection so many women face—even when they’re more than qualified—this runway experience became a platform of radical acceptance and radiant confidence.
Every model who graced the stage didn’t just walk—they owned their story, embodied their truth, and brought Tonia’s vision to life in the most powerful way.
Fashion En Blanc reminded us all that when women are free to show up as their full, authentic selves, the result is nothing short of unforgettable.
Join the Movement!!! Join the Movement!!! Join the Movement!!! Join the Movement!!! Join the Movement!!! Join the Movement!!!
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FROM A DREAM TO REALITY
Whether you're rocking your ENOUGH merch with pride, showing up to our unforgettable events, or sharing your story online, there’s a place for you in this sisterhood. Use #IAMENOUGH to connect with our growing community and let the world know that you're walking in your truth. Don’t miss a beat—join our email list for exclusive updates, early event access, and special offers. Because sis, you’ve always been enough. We’re just here to help you remember. 💖
Join the movement. Celebrate your truth. Walk in your power.